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Blog / Contact Centers

Meeting the Challenges of Today's Contact Centers: The Power of Level AI

Last updated:
August 1 2023
contact center, call center, cx, cs
Blog /Contact Centers / Meeting the Challenges of Today's Contact Centers: The Power of Level AI

The customer engagement industry has undergone significant transformations over the years. This evolution can be mapped across three key waves – the era of Business Intelligence (BI) Tooling, Text and Speech Analytics, and now, the realm of Advanced AI-Driven Customer Intelligence. Each wave brought unique challenges and opportunities, which shaped the way businesses interact with their customers. Level AI, leveraging its innovative AI capabilities and forward-thinking approach, has been able to adapt to these transitions and lead the race in offering remarkable customer experiences.

BI Tooling: The Dawn of Structured Analysis

The first wave focused primarily on quantitative analysis, employing Business Intelligence tools to drive insights from structured data. Although instrumental in decision-making, BI tools were limited in their scope, mostly neglecting the vast pools of unstructured data that organizations amass – especially in the contact center.

Text and Speech Analytics: Going Beyond the Numbers

The second wave saw a paradigm shift toward text and speech analytics. Unstructured data such as phone calls, emails, social media posts, and customer reviews became more accessible, enabling businesses to delve deeper into actual customer interactions. However, the tools employed in this phase were largely keyword-centric and lacked the sophistication to capture the full richness and context of human communication.

Advanced AI-Driven Customer Intelligence: Embracing the Future

Now, we find ourselves amid the third wave, powered by Advanced AI technologies like Natural Language Understanding (NLU), Generative AI, and Large Language Models (LLMs). These tools overcome the limitations of traditional text and speech analytics, minimizing false positives and negatives, and understanding the nuances of human conversation. Level AI’s suite of Workforce Optimization (WFO) tools, collectively known as “Customer Intelligence,” exemplify this advanced AI-driven approach.

Key trends emerging among Contact Centers

As we navigate this landscape reshaped by AI, it’s important to identify and understand the major industry trends benefitting from these transformations. These trends, ranging from digital transformation and remote work to cloud adoption and rising customer expectations, have a significant bearing on how businesses structure their customer engagement strategies. Notably, these are the very trends that Level AI’s innovative solutions are built to address, as the following sections will demonstrate.

Let’s dive into what we’re hearing most from contact center leaders.

Digital Transformation: A Necessity, Not an Option

Digital transformation is no longer an option but a necessity in this new era. It’s driving sweeping changes across businesses and customer engagement platforms. Today, Level AI’s solutions efficiently connect organizational silos, boost productivity, and elevate the customer experience, meeting the evolving needs of this digital landscape.

Managing the Evolving Workforce

Remote work has introduced new challenges for organizations to effectively manage and guide their globally dispersed teams. Leveraging AI and automation, Level AI’s WFO tools address these challenges, creating a workforce that’s not only future-ready but also capable of delivering excellent customer experiences.

Meeting Elevated Customer Expectations

As customer expectations continue to rise, businesses require advanced tools to provide faster, consistent, and contextual responses. Leveraging AI and analytics, Level AI helps businesses understand and anticipate customer needs, offering personalized and automated experiences across various touchpoints. Products like AgentGPT and Agent Assist ensure agents have the right information at the right time, empowering them to deliver optimal customer service.

Embracing the Cloud

With the rapid adoption of cloud contact center software solutions, Level AI provides a robust cloud-based platform that allows businesses to rapidly deploy and adjust to changing business requirements. This platform is well-equipped to cater to the increasing need for remote work and digital transformation.

AI at the Forefront

AI is leading the third wave of industry transformation. Level AI’s solutions, powered by automatic speech recognition and natural language processing, enable businesses to automate routine tasks and free up human agents to focus on more complex issues. By intelligently blending human and AI capabilities, businesses can now cater to their customers more efficiently and effectively.

Level AI is at the forefront of this transformation, turning traditional cost-centric contact centers into revenue generators by leveraging advanced AI technologies. We help businesses understand their customers at an unprecedented depth and deliver measurable value from their unstructured data. As we progress further into the era of AI-driven customer intelligence, Level AI’s relentless commitment to AI innovation will continue to steer this transformation, allowing businesses to redefine the value of their unstructured data and carve their way into the future of customer engagement.

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